custom photo content for local chicago fashion company done by branding agency in chicago judeworks

JEAN-BAPTISTE

Streetwear Brand from Chicago, IL

Streetwear is art. Jean-Baptiste is a streetwear brand based out of Chicago IL. They are trying to turn the knob on fashion and tshirts by viewing clothing as an extension of self expression.

What started as an idea while traveling abroad in Barcelona and Paris, two friends came together to start a community. One where we can view everyday shirts as a means of artistic expression.

What the client needed —

A brand identity that represented Keti as an artist and attract the types of clients she ultimately wanted to work with. Paired with a mobile-first website that would reflect the fast paced industry, and simultaneously showcased her craft and drive in her career growth.

Deliverables —

• Brand Identity

• Web Design

• Creative Direction

• Copy Writing

• Photoshoot

Behind the Logo & Identity

The logo was made to be a reflection of her mindset and craft. Simple, Elegant, and modern. Keti wanted to do makeup and not fall into only the category of "bridal makeup". The logo was supposed to be more cutting and edgy to attract cleints outside of the wedding industry.

Since the launch of the brand and website Keti has seen a 100% increase on conversions and leads. Her clients can find solice and trust when she directs them to her website. As a small business and new venture she has the confidence to establish herself as a contender in the industry.

The Results

Behind the Logo & Identity

The Results

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